APA (7th ed.) Citation

STANTON, W. J. (1987). Fundamentals of Marketing. McGraw-Hill.

Chicago Style (17th ed.) Citation

STANTON, William J. Fundamentals of Marketing. McGraw-Hill, 1987.

MLA (8th ed.) Citation

STANTON, William J. Fundamentals of Marketing. McGraw-Hill, 1987.

Warning: These citations may not always be 100% accurate.