APA (7th ed.) Citation

RAPP, S. (1994). Beyond Maximarketing: The New Power Of Caring And Daring. McGraw-Hill.

Chicago Style (17th ed.) Citation

RAPP, Stan. Beyond Maximarketing: The New Power Of Caring And Daring. McGraw-Hill, 1994.

MLA (8th ed.) Citation

RAPP, Stan. Beyond Maximarketing: The New Power Of Caring And Daring. McGraw-Hill, 1994.

Warning: These citations may not always be 100% accurate.