APA (7th ed.) Citation

MALHOTRA, N. K. (1996). Marketing Research: An Applied Orientation, 2nd Ed. Prentice Hall, Inc.

Chicago Style (17th ed.) Citation

MALHOTRA, Naresh K. Marketing Research: An Applied Orientation, 2nd Ed. Prentice Hall, Inc, 1996.

MLA (8th ed.) Citation

MALHOTRA, Naresh K. Marketing Research: An Applied Orientation, 2nd Ed. Prentice Hall, Inc, 1996.

Warning: These citations may not always be 100% accurate.