APA (7th ed.) Citation

Cases... (1996). Cases In Marketing Management And Strategy: An Asia-Pacific Perspective. Prentice Hall.

Chicago Style (17th ed.) Citation

Cases... Cases In Marketing Management And Strategy: An Asia-Pacific Perspective. Prentice Hall, 1996.

MLA (8th ed.) Citation

Cases... Cases In Marketing Management And Strategy: An Asia-Pacific Perspective. Prentice Hall, 1996.

Warning: These citations may not always be 100% accurate.