APA (7 ম সংস্করণ) উদ্ধৃতি

KAPFERER, J. (1994). Strategic Brand Management: New Approaches to Creating and Evaluating Brand Equity. The Free Press.

শিকাগো স্টাইল (17 তম সংস্করণ) উদ্ধৃতি

KAPFERER, Jean-Noel. Strategic Brand Management: New Approaches to Creating and Evaluating Brand Equity. The Free Press, 1994.

M.L.A (8 ম সংস্করণ) উদ্ধৃতি

KAPFERER, Jean-Noel. Strategic Brand Management: New Approaches to Creating and Evaluating Brand Equity. The Free Press, 1994.