KAPFERER, J. (1994). Strategic Brand Management: New Approaches to Creating and Evaluating Brand Equity. The Free Press.
Chicago Style (17th ed.) CitationKAPFERER, Jean-Noel. Strategic Brand Management: New Approaches to Creating and Evaluating Brand Equity. The Free Press, 1994.
MLA引文KAPFERER, Jean-Noel. Strategic Brand Management: New Approaches to Creating and Evaluating Brand Equity. The Free Press, 1994.
警告：這些引文格式不一定是100％准確.