ROSSITER, J. R. (1987). Advertising and Promotion Management, Ed.1. McGraw-Hill Book Company.
Chicago Style (17th ed.) CitationROSSITER, John R. Advertising and Promotion Management, Ed.1. McGraw-Hill Book Company, 1987.
MLA (8th ed.) CitationROSSITER, John R. Advertising and Promotion Management, Ed.1. McGraw-Hill Book Company, 1987.
Warning: These citations may not always be 100% accurate.