APA (7th ed.) Citation

KOTLER , P. (1986). Principles of Marketing, 3rd Ed. Prentice-Hall.

Chicago Style (17th ed.) Citation

KOTLER , Philip. Principles of Marketing, 3rd Ed. Prentice-Hall, 1986.

MLA (8th ed.) Citation

KOTLER , Philip. Principles of Marketing, 3rd Ed. Prentice-Hall, 1986.

Warning: These citations may not always be 100% accurate.