RANGAN, V. K. (2006). Transforming Your Go-to-Market Strategy; The Three Disciplines of Channel Management. Harvard Business School Press.
Chicago Style (17th ed.) CitationRANGAN, V. Kasturi. Transforming Your Go-to-Market Strategy; The Three Disciplines of Channel Management. Harvard Business School Press, 2006.
MLA (8th ed.) CitationRANGAN, V. Kasturi. Transforming Your Go-to-Market Strategy; The Three Disciplines of Channel Management. Harvard Business School Press, 2006.
Warning: These citations may not always be 100% accurate.