APA (7th ed.) Citation

(2006). Marketing Metrics: 50+ Metrics Every Executive Should Master. Pearson Education, Inc.

Chicago Style (17th ed.) Citation

Marketing Metrics: 50+ Metrics Every Executive Should Master. Pearson Education, Inc, 2006.

MLA (8th ed.) Citation

Marketing Metrics: 50+ Metrics Every Executive Should Master. Pearson Education, Inc, 2006.

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