Strategic Brand Management; Building, Measuring, and Managing Brand Equity, 3rd Ed.
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Pearson Education, Inc.
2008
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uiilib-310BKE0051422016-08-08 00:00:00Direktorat Perpustakaan Universitas Islam IndonesiaStrategic Brand Management; Building, Measuring, and Managing Brand Equity, 3rd Ed.KELLER, Kevin LanePearson Education, Inc.2008TEXT658.827 / Kev / p |
| institution |
Universitas Islam Indonesia |
| collection |
Perpustakaan Universitas Islam Indonesia |
| description |
|
| format |
TEXT |
| author |
KELLER, Kevin Lane |
| spellingShingle |
KELLER, Kevin Lane Strategic Brand Management; Building, Measuring, and Managing Brand Equity, 3rd Ed. |
| author_facet |
KELLER, Kevin Lane |
| author_sort |
KELLER, Kevin Lane |
| title |
Strategic Brand Management; Building, Measuring, and Managing Brand Equity, 3rd Ed. |
| title_short |
Strategic Brand Management; Building, Measuring, and Managing Brand Equity, 3rd Ed. |
| title_full |
Strategic Brand Management; Building, Measuring, and Managing Brand Equity, 3rd Ed. |
| title_fullStr |
Strategic Brand Management; Building, Measuring, and Managing Brand Equity, 3rd Ed. |
| title_full_unstemmed |
Strategic Brand Management; Building, Measuring, and Managing Brand Equity, 3rd Ed. |
| title_sort |
strategic brand management; building, measuring, and managing brand equity, 3rd ed. |
| publisher |
Pearson Education, Inc. |
| publishDate |
2008 |
| callnumber-raw |
658.827 / Kev / p |
| callnumber-search |
658.827 / Kev / p |
| _version_ |
1747203342704050176 |