Advertising and promotion : an integrated marketing communications perspective
ws.c.1-2/why, c.3-4/WS.C.5
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| Format: | Sirkulasi |
| Language: | Inggris |
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McGraw-Hill
2004
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uinsukalib-0447322007-08-03Advertising and promotion : an integrated marketing communications perspectiveGeorge E. BelchMichael A. BelchIKLANws.c.1-2/why, c.3-4/WS.C.5McGraw-Hill2004Sirkulasi778; ISBN:0-07-253676-4Inggris |
| institution |
Universitas Islam Negeri Sunan Kalijaga |
| collection |
Perpustakaan Yogyakarta |
| language |
Inggris |
| topic |
IKLAN |
| spellingShingle |
IKLAN George E. Belch Michael A. Belch Advertising and promotion : an integrated marketing communications perspective |
| description |
ws.c.1-2/why, c.3-4/WS.C.5 |
| format |
Sirkulasi |
| author |
George E. Belch Michael A. Belch |
| author_facet |
George E. Belch Michael A. Belch |
| author_sort |
George E. Belch |
| title |
Advertising and promotion : an integrated marketing communications perspective |
| title_short |
Advertising and promotion : an integrated marketing communications perspective |
| title_full |
Advertising and promotion : an integrated marketing communications perspective |
| title_fullStr |
Advertising and promotion : an integrated marketing communications perspective |
| title_full_unstemmed |
Advertising and promotion : an integrated marketing communications perspective |
| title_sort |
advertising and promotion : an integrated marketing communications perspective |
| physical |
778; |
| publisher |
McGraw-Hill |
| publishDate |
2004 |
| isbn |
ISBN:0-07-253676-4 |
| _version_ |
1741222841918947328 |