APA (7th ed.) Citation

Robinette, S., Brand, C., & Lenz, V. (2001). Emotion marketing: The hallmark way of winning customers for life. McGraw-Hill.

Chicago Style (17th ed.) Citation

Robinette, Scott, Claire Brand, and Vicki Lenz. Emotion Marketing: The Hallmark Way of Winning Customers for Life. McGraw-Hill, 2001.

MLA (8th ed.) Citation

Robinette, Scott, et al. Emotion Marketing: The Hallmark Way of Winning Customers for Life. McGraw-Hill, 2001.