APA (7th ed.) Citation

Kotler, P., Roberto, N., & Lee, N. (2002). Social marketing: Improving the quality of life. SAGE Publications.

Chicago Style (17th ed.) Citation

Kotler, Philip, Ned Roberto, and Nancy Lee. Social Marketing: Improving the Quality of Life. SAGE Publications, 2002.

MLA (8th ed.) Citation

Kotler, Philip, et al. Social Marketing: Improving the Quality of Life. SAGE Publications, 2002.