Gobe, M. (2009). Emotional branding: The new paradigm for connecting brands to people. Allworth Press.
Chicago Style (17th ed.) CitationGobe, Marc. Emotional Branding: The New Paradigm for Connecting Brands to People. Allworth Press, 2009.
MLA (8th ed.) CitationGobe, Marc. Emotional Branding: The New Paradigm for Connecting Brands to People. Allworth Press, 2009.
Warning: These citations may not always be 100% accurate.