APA (7th ed.) Citation

Kotler, P. (2004). Ten deadly marketing sins: Signs and solutions. John Wiley and Sons.

Chicago Style (17th ed.) Citation

Kotler, Philip. Ten Deadly Marketing Sins: Signs and Solutions. John Wiley and Sons, 2004.

MLA (8th ed.) Citation

Kotler, Philip. Ten Deadly Marketing Sins: Signs and Solutions. John Wiley and Sons, 2004.

Warning: These citations may not always be 100% accurate.