APA (7th ed.) Citation

Principles... & Philip Kotler, .. (2011). Principles of marketing: An Asian perspective. Pearson.

Chicago Style (17th ed.) Citation

Principles... and ...[et.all.] Philip Kotler. Principles of Marketing: An Asian Perspective. Pearson, 2011.

MLA (8th ed.) Citation

Principles... and ...[et.all.] Philip Kotler. Principles of Marketing: An Asian Perspective. Pearson, 2011.

Warning: These citations may not always be 100% accurate.