APA (7th ed.) Citation

Kotler, P., & Keller, K. L. (2012). Marketing management. Pearson.

Chicago Style (17th ed.) Citation

Kotler, Philip, and Kevin Lane Keller. Marketing Management. Pearson, 2012.

MLA (8th ed.) Citation

Kotler, Philip, and Kevin Lane Keller. Marketing Management. Pearson, 2012.

Warning: These citations may not always be 100% accurate.