Malhotra, N. K. (2010). Marketing research: An applied orientation. Pearson.
Chicago Style (17th ed.) CitationMalhotra, Naresh K. Marketing Research: An Applied Orientation. Pearson, 2010.
MLA (8th ed.) CitationMalhotra, Naresh K. Marketing Research: An Applied Orientation. Pearson, 2010.
Warning: These citations may not always be 100% accurate.