APA (7th ed.) Citation

Severin, W. J., & Tankard-jR, J. W. (2014). Communication theories: Origins, methods and uses in mass media. Pearson.

Chicago Style (17th ed.) Citation

Severin, Werner J., and Jemes W. Tankard-jR. Communication Theories: Origins, Methods and Uses in Mass Media. Pearson, 2014.

MLA (8th ed.) Citation

Severin, Werner J., and Jemes W. Tankard-jR. Communication Theories: Origins, Methods and Uses in Mass Media. Pearson, 2014.