Beyond advertising : creating value through all customer touchpoints

etik,2/irh,c.1-2

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Bibliographic Details
Main Authors: Yoram (Jerry) Wind, Catharine Findiesen Hays
Format: Sirkulasi
Language:Inggris
Published: John Wiley & Sons 2016
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id uinsukalib-118611
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spelling uinsukalib-1186112019-08-19Beyond advertising : creating value through all customer touchpointsYoram (Jerry) WindCatharine Findiesen HaysPERIKLANANetik,2/irh,c.1-2John Wiley & Sons2016Sirkulasixxiv, 261; 24ISBN:9781112974229Inggris
institution Universitas Islam Negeri Sunan Kalijaga
collection Perpustakaan Yogyakarta
language Inggris
topic PERIKLANAN
spellingShingle PERIKLANAN
Yoram (Jerry) Wind
Catharine Findiesen Hays
Beyond advertising : creating value through all customer touchpoints
description etik,2/irh,c.1-2
format Sirkulasi
author Yoram (Jerry) Wind
Catharine Findiesen Hays
author_facet Yoram (Jerry) Wind
Catharine Findiesen Hays
author_sort Yoram (Jerry) Wind
title Beyond advertising : creating value through all customer touchpoints
title_short Beyond advertising : creating value through all customer touchpoints
title_full Beyond advertising : creating value through all customer touchpoints
title_fullStr Beyond advertising : creating value through all customer touchpoints
title_full_unstemmed Beyond advertising : creating value through all customer touchpoints
title_sort beyond advertising : creating value through all customer touchpoints
physical xxiv, 261; 24
publisher John Wiley & Sons
publishDate 2016
isbn ISBN:9781112974229
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