Beyond advertising : creating value through all customer touchpoints
etik,2/irh,c.1-2
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John Wiley & Sons
2016
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uinsukalib-1186112019-08-19Beyond advertising : creating value through all customer touchpointsYoram (Jerry) WindCatharine Findiesen HaysPERIKLANANetik,2/irh,c.1-2John Wiley & Sons2016Sirkulasixxiv, 261; 24ISBN:9781112974229Inggris |
institution |
Universitas Islam Negeri Sunan Kalijaga |
collection |
Perpustakaan Yogyakarta |
language |
Inggris |
topic |
PERIKLANAN |
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PERIKLANAN Yoram (Jerry) Wind Catharine Findiesen Hays Beyond advertising : creating value through all customer touchpoints |
description |
etik,2/irh,c.1-2 |
format |
Sirkulasi |
author |
Yoram (Jerry) Wind Catharine Findiesen Hays |
author_facet |
Yoram (Jerry) Wind Catharine Findiesen Hays |
author_sort |
Yoram (Jerry) Wind |
title |
Beyond advertising : creating value through all customer touchpoints |
title_short |
Beyond advertising : creating value through all customer touchpoints |
title_full |
Beyond advertising : creating value through all customer touchpoints |
title_fullStr |
Beyond advertising : creating value through all customer touchpoints |
title_full_unstemmed |
Beyond advertising : creating value through all customer touchpoints |
title_sort |
beyond advertising : creating value through all customer touchpoints |
physical |
xxiv, 261; 24 |
publisher |
John Wiley & Sons |
publishDate |
2016 |
isbn |
ISBN:9781112974229 |
_version_ |
1741234792015331328 |