APA (7th ed.) Citation

<BUSCH, P. S. &. M. H. Marketing ; strategic foundations. Richard D. Irwin, Inc.

Chicago Style (17th ed.) Citation

<BUSCH, Paul S. & M.J. Houston>. Marketing ; Strategic Foundations. Richard D. Irwin, Inc.

MLA (8th ed.) Citation

<BUSCH, Paul S. & M.J. Houston>. Marketing ; Strategic Foundations. Richard D. Irwin, Inc.

Warning: These citations may not always be 100% accurate.