APA (7th ed.) Citation

O,Guinn, T. C. (2006). Advertising and Integrated Brand Promotion. Thomson South-Western.

Chicago Style (17th ed.) Citation

O,Guinn, Thomas C. Advertising and Integrated Brand Promotion. Thomson South-Western, 2006.

MLA (8th ed.) Citation

O,Guinn, Thomas C. Advertising and Integrated Brand Promotion. Thomson South-Western, 2006.

Warning: These citations may not always be 100% accurate.