APA (7th ed.) Citation

Pride, W. M. (1989). Marketing: Concepts and Strategies. Saint Joseph's University.

Chicago Style (17th ed.) Citation

Pride, William M. Marketing: Concepts and Strategies. Saint Joseph's University, 1989.

MLA (8th ed.) Citation

Pride, William M. Marketing: Concepts and Strategies. Saint Joseph's University, 1989.

Warning: These citations may not always be 100% accurate.