Kotler, P. (1985). Marketing Management: Analysis, Planning, and Control. Prentice-Hall of India.
Chicago Style (17th ed.) CitationKotler, Philip. Marketing Management: Analysis, Planning, and Control. Prentice-Hall of India, 1985.
MLA (8th ed.) CitationKotler, Philip. Marketing Management: Analysis, Planning, and Control. Prentice-Hall of India, 1985.
Warning: These citations may not always be 100% accurate.