APA (7th ed.) Citation

Goodrich, W. B. (1996). Media Planning Workbook: With Discussions and Problems. NTC Con.Publ. Group.

Chicago Style (17th ed.) Citation

Goodrich, William B. Media Planning Workbook: With Discussions and Problems. NTC Con.Publ. Group, 1996.

MLA (8th ed.) Citation

Goodrich, William B. Media Planning Workbook: With Discussions and Problems. NTC Con.Publ. Group, 1996.

Warning: These citations may not always be 100% accurate.