Assael, H. (1994). Consumer Behavior And Marketing Action. South Westren College Publishing.
Chicago Style (17th ed.) CitationAssael, Henry. Consumer Behavior And Marketing Action. South Westren College Publishing, 1994.
MLA (8th ed.) CitationAssael, Henry. Consumer Behavior And Marketing Action. South Westren College Publishing, 1994.
Warning: These citations may not always be 100% accurate.