KOTLER, P. MARKETING MANAGEMENT ANALYSIS, PLANNING AND.. PRENTICE HALL.
Chicago Style (17th ed.) CitationKOTLER, PHILIPP. MARKETING MANAGEMENT ANALYSIS, PLANNING AND.. PRENTICE HALL.
MLA (8th ed.) CitationKOTLER, PHILIPP. MARKETING MANAGEMENT ANALYSIS, PLANNING AND.. PRENTICE HALL.
Warning: These citations may not always be 100% accurate.