APA (7th ed.) Citation

Stanton, W. J. (1971). Fundamentals of Marketing. McGraw-Hill Irwin.

Chicago Style (17th ed.) Citation

Stanton, William J. Fundamentals of Marketing. McGraw-Hill Irwin, 1971.

MLA (8th ed.) Citation

Stanton, William J. Fundamentals of Marketing. McGraw-Hill Irwin, 1971.

Warning: These citations may not always be 100% accurate.