APA (7th ed.) Citation

Hawkons, D. I. (2004). Consumer behavior: Building marketing strategy. McGrawHill.

Chicago Style (17th ed.) Citation

Hawkons, Del I. Consumer Behavior: Building Marketing Strategy. McGrawHill, 2004.

MLA (8th ed.) Citation

Hawkons, Del I. Consumer Behavior: Building Marketing Strategy. McGrawHill, 2004.

Warning: These citations may not always be 100% accurate.