Contemporary advertising and integrated marketing communications

xl, 774 p. : il; 29 cm

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Bibliographic Details
Main Authors:	Arens, William F., Arens, Chritian
Language:	English
Published:	McGraw-Hill 2009
Subjects:	Periklanan Advertising
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id	unylib-slims-1818
record_format	oai_dc
spelling	unylib-slims-18182014-04-10T16:14:19Z Contemporary advertising and integrated marketing communications Arens, William F. Arens, Chritian Periklanan Advertising McGraw-Hill 2009 en Buku Teks http://library.uny.ac.id/sirkulasi/index.php?p=show_detail&id=1818 ISBN : 9780071220606 New York xl, 774 p. : il; 29 cm
institution	UNY
collection	Universitas Negeri Yogyakarta
language	English
topic	Periklanan Advertising
spellingShingle	Periklanan Advertising Arens, William F. Arens, Chritian Contemporary advertising and integrated marketing communications
description	xl, 774 p. : il; 29 cm
author	Arens, William F. Arens, Chritian
author_facet	Arens, William F. Arens, Chritian
author_sort	Arens, William F.
title	Contemporary advertising and integrated marketing communications
title_short	Contemporary advertising and integrated marketing communications
title_full	Contemporary advertising and integrated marketing communications
title_fullStr	Contemporary advertising and integrated marketing communications
title_full_unstemmed	Contemporary advertising and integrated marketing communications
title_sort	contemporary advertising and integrated marketing communications
publisher	McGraw-Hill
publishDate	2009
callnumber-raw	http://library.uny.ac.id/sirkulasi/index.php?p=show_detail&id=1818
callnumber-search	http://library.uny.ac.id/sirkulasi/index.php?p=show_detail&id=1818
_version_	1742307721919594496

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