Kotler, P., & Armstrong, G. (2008). Prinsip-prinsip pemasaran. Erlangga.
Chicago Style (17th ed.) CitationKotler, Philip, and Gary Armstrong. Prinsip-prinsip Pemasaran. Erlangga, 2008.
MLA (8th ed.) CitationKotler, Philip, and Gary Armstrong. Prinsip-prinsip Pemasaran. Erlangga, 2008.
Warning: These citations may not always be 100% accurate.