Fundamentals of consumer behavior

xviii, 828 p.; 24 cm.

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Bibliographic Details
Main Author: Mellott, Douglas W., Jr.
Language:English
Published: Penn Well Books 1983
Subjects:
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id unylib-slims-24739
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spelling unylib-slims-247392014-04-10T16:14:19Z Fundamentals of consumer behavior Mellott, Douglas W., Jr. Manajemen Pemasaran Penn Well Books 1983 en Buku Teks http://library.uny.ac.id/sirkulasi/index.php?p=show_detail&id=24739 878142290 Oklahoma xviii, 828 p.; 24 cm.
institution UNY
collection Universitas Negeri Yogyakarta
language English
topic Manajemen Pemasaran
spellingShingle Manajemen Pemasaran
Mellott, Douglas W., Jr.
Fundamentals of consumer behavior
description xviii, 828 p.; 24 cm.
author Mellott, Douglas W., Jr.
author_facet Mellott, Douglas W., Jr.
author_sort Mellott, Douglas W., Jr.
title Fundamentals of consumer behavior
title_short Fundamentals of consumer behavior
title_full Fundamentals of consumer behavior
title_fullStr Fundamentals of consumer behavior
title_full_unstemmed Fundamentals of consumer behavior
title_sort fundamentals of consumer behavior
publisher Penn Well Books
publishDate 1983
callnumber-raw http://library.uny.ac.id/sirkulasi/index.php?p=show_detail&id=24739
callnumber-search http://library.uny.ac.id/sirkulasi/index.php?p=show_detail&id=24739
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