Rice, C. (1993). Consumer behaviour: Behavioural aspects of marketing. Butterworth Heinemann.
Chicago Style (17th ed.) CitationRice, Chris. Consumer Behaviour: Behavioural Aspects of Marketing. Butterworth Heinemann, 1993.
MLA (8th ed.) CitationRice, Chris. Consumer Behaviour: Behavioural Aspects of Marketing. Butterworth Heinemann, 1993.
Warning: These citations may not always be 100% accurate.