APA (7th ed.) Citation

Kanuk, L. L., & Schiffman, L. G. (2004). Consumer behavior. Pearson Prentoce Hall.

Chicago Style (17th ed.) Citation

Kanuk, Leslie Lazar, and Leon G. Schiffman. Consumer Behavior. Pearson Prentoce Hall, 2004.

MLA (8th ed.) Citation

Kanuk, Leslie Lazar, and Leon G. Schiffman. Consumer Behavior. Pearson Prentoce Hall, 2004.

Warning: These citations may not always be 100% accurate.