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unylib-slims-34371 |
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unylib-slims-343712014-04-10T16:14:19Z Integrated marketing communication in advertising and promotion Shimp, Terence A. Promotion Pemasaran Thomson 2007 en Buku Teks http://library.uny.ac.id/sirkulasi/index.php?p=show_detail&id=34371 9780324408089 Canada 629 p. : il; 26 cm. |
institution |
UNY |
collection |
Universitas Negeri Yogyakarta |
language |
English |
topic |
Promotion Pemasaran |
spellingShingle |
Promotion Pemasaran Shimp, Terence A. Integrated marketing communication in advertising and promotion |
description |
629 p. : il; 26 cm. |
author |
Shimp, Terence A. |
author_facet |
Shimp, Terence A. |
author_sort |
Shimp, Terence A. |
title |
Integrated marketing communication in advertising and promotion |
title_short |
Integrated marketing communication in advertising and promotion |
title_full |
Integrated marketing communication in advertising and promotion |
title_fullStr |
Integrated marketing communication in advertising and promotion |
title_full_unstemmed |
Integrated marketing communication in advertising and promotion |
title_sort |
integrated marketing communication in advertising and promotion |
publisher |
Thomson |
publishDate |
2007 |
callnumber-raw |
http://library.uny.ac.id/sirkulasi/index.php?p=show_detail&id=34371 |
callnumber-search |
http://library.uny.ac.id/sirkulasi/index.php?p=show_detail&id=34371 |
_version_ |
1742314958588215296 |