Zikmund, W. G., Babin, B. J., Carr, J. C., & Griffin, M. (2013). Business Research Methods. South-Western Cengage Learning.
Chicago Style (17th ed.) CitationZikmund, William G., Barry J. Babin, Jon C. Carr, and Mitch Griffin. Business Research Methods. South-Western Cengage Learning, 2013.
MLA (8th ed.) CitationZikmund, William G., et al. Business Research Methods. South-Western Cengage Learning, 2013.
Warning: These citations may not always be 100% accurate.