D\'andrea, G., & Quelch, J. A. (2001). Cases in strategic marketing management: Business strategies in latin America. Prentice Hall.
Chicago Style (17th ed.) CitationD\'andrea, Guillermo, and John A. Quelch. Cases in Strategic Marketing Management: Business Strategies in Latin America. Prentice Hall, 2001.
MLA (8th ed.) CitationD\'andrea, Guillermo, and John A. Quelch. Cases in Strategic Marketing Management: Business Strategies in Latin America. Prentice Hall, 2001.
Warning: These citations may not always be 100% accurate.