HAWKINS, D. I. Consumer behavior: Building marketing strategy. McGraw-Hill.
Chicago Style (17th ed.) CitationHAWKINS, Del I. Consumer Behavior: Building Marketing Strategy. McGraw-Hill.
MLA (8th ed.) CitationHAWKINS, Del I. Consumer Behavior: Building Marketing Strategy. McGraw-Hill.
Warning: These citations may not always be 100% accurate.