APA (7th ed.) Citation

BURN, A. C. Marketing research#Alvin C. Burn, Ronald F. Bush. Prentice Hall.

Chicago Style (17th ed.) Citation

BURN, Alvin C. Marketing Research#Alvin C. Burn, Ronald F. Bush. Prentice Hall.

MLA (8th ed.) Citation

BURN, Alvin C. Marketing Research#Alvin C. Burn, Ronald F. Bush. Prentice Hall.

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