KOTLER, P. a. a. (1996). Marketing Management - an asian perspective. Prentice Hall.
Chicago Style (17th ed.) CitationKOTLER, Philip at. al. Marketing Management - an Asian Perspective. Prentice Hall, 1996.
MLA (8th ed.) CitationKOTLER, Philip at. al. Marketing Management - an Asian Perspective. Prentice Hall, 1996.
Warning: These citations may not always be 100% accurate.