APA (7th ed.) Citation

BURN, A. C. (1998). Marketing research - Alvin C. Burn, Ronald F. Bush. Prentice Hall.

Chicago Style (17th ed.) Citation

BURN, Alvin C. Marketing Research - Alvin C. Burn, Ronald F. Bush. Prentice Hall, 1998.

MLA (8th ed.) Citation

BURN, Alvin C. Marketing Research - Alvin C. Burn, Ronald F. Bush. Prentice Hall, 1998.

Warning: These citations may not always be 100% accurate.