APA (7th ed.) Citation

HAWKINS, D. I. (1997). Consumer behavior: Building marketing strategy. McGraw-Hill.

Chicago Style (17th ed.) Citation

HAWKINS, Del I. Consumer Behavior: Building Marketing Strategy. McGraw-Hill, 1997.

MLA (8th ed.) Citation

HAWKINS, Del I. Consumer Behavior: Building Marketing Strategy. McGraw-Hill, 1997.

Warning: These citations may not always be 100% accurate.