PETER, J. P. (1999). Consumer behavior and marketing strategy. Mc Graw Hill.
Chicago Style (17th ed.) CitationPETER, J. Paul. Consumer Behavior and Marketing Strategy. Mc Graw Hill, 1999.
MLA (8th ed.) CitationPETER, J. Paul. Consumer Behavior and Marketing Strategy. Mc Graw Hill, 1999.
Warning: These citations may not always be 100% accurate.