Παραπομπή σε μορφή APA (7η εκδ.)

BELCH, G. E. (2001). Advertising and promotion - an integrated marketing communications perspective - George E. Belch, Michael A. Belch. McGraw Hill.

Παραπομπή σε μορφή Chicago (17η εκδ.)

BELCH, George E. Advertising and Promotion - an Integrated Marketing Communications Perspective - George E. Belch, Michael A. Belch. McGraw Hill, 2001.

Παραπομπή σε μορφή MLA (8th εκδ.)

BELCH, George E. Advertising and Promotion - an Integrated Marketing Communications Perspective - George E. Belch, Michael A. Belch. McGraw Hill, 2001.