APA (7th ed.) Citation

BOYD, H. W. (1998). Marketing management - Harper W. Boyd. Irwin Mc Graw Hill.

Chicago Style (17th ed.) Citation

BOYD, Harper W. Marketing Management - Harper W. Boyd. Irwin Mc Graw Hill, 1998.

MLA (8th ed.) Citation

BOYD, Harper W. Marketing Management - Harper W. Boyd. Irwin Mc Graw Hill, 1998.

Warning: These citations may not always be 100% accurate.