APA (7th ed.) Citation

BOYD, H. W. (1978). Marketing management and administrative action - Harper W. Boyd, Steuart Henderson Britt. McGraw Hill.

Chicago Style (17th ed.) Citation

BOYD, Harper W. Marketing Management and Administrative Action - Harper W. Boyd, Steuart Henderson Britt. McGraw Hill, 1978.

MLA (8th ed.) Citation

BOYD, Harper W. Marketing Management and Administrative Action - Harper W. Boyd, Steuart Henderson Britt. McGraw Hill, 1978.