APA (7th ed.) Citation

BOYD, H. W. (1972). Marketing management - Harper W Boyd, William F. Massy. Harcourt Brace Javanaurick.

Chicago Style (17th ed.) Citation

BOYD, Harper W. Marketing Management - Harper W Boyd, William F. Massy. Harcourt Brace Javanaurick, 1972.

MLA (8th ed.) Citation

BOYD, Harper W. Marketing Management - Harper W Boyd, William F. Massy. Harcourt Brace Javanaurick, 1972.

Warning: These citations may not always be 100% accurate.