KOTLER, P. (1983). Principles of marketing. Prentice Hall.
Chicago Style (17th ed.) CitationKOTLER, Philip. Principles of Marketing. Prentice Hall, 1983.
MLA (8th ed.) CitationKOTLER, Philip. Principles of Marketing. Prentice Hall, 1983.
Warning: These citations may not always be 100% accurate.