APA (7th ed.) Citation

YALE, D. R. (2001). The publicity handbook: The inside scoop from more than 100 journalists and PR pros on how to get great publicity coverage: in print, on line and on the air. McGraw-Hill.

Chicago Style (17th ed.) Citation

YALE, David R. The Publicity Handbook: The Inside Scoop from More than 100 Journalists and PR Pros on How to Get Great Publicity Coverage: In Print, on Line and on the Air. McGraw-Hill, 2001.

MLA (8th ed.) Citation

YALE, David R. The Publicity Handbook: The Inside Scoop from More than 100 Journalists and PR Pros on How to Get Great Publicity Coverage: In Print, on Line and on the Air. McGraw-Hill, 2001.

Warning: These citations may not always be 100% accurate.